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Professor of Strategy and Entrepreneurship, London Business School

Julian has been repeatedly ranked as one of the “Thinkers 50” top thought leaders in the field of Management. He is regularly quoted in international media outlets, including CNN, BBC, The Economist, the Wall Street Journal, the Huffington Post, Bloomberg Business Week and The Times. He speaks regularly at business conferences in the UK, Europe, North America and Australia.

Julian’s main area of expertise is in the strategy and organisation of large multinational corporations, and on such specific issues as strategic agility, digital transformation, corporate entrepreneurship, and innovation. He is the author of 14 books, including Mindtools for Managers (2018), Fast/Forward (2017), Becoming a Better Boss (2013), and Reinventing Management (2010).

He is active as a consultant and executive educator to many large companies, including Arup, Rio Tinto, SAP, ABN AMRO, GSK, ABB, Ericsson, Kone, Exxon, WPP, Bombardier, Sara Lee, HSBC, Akzo Nobel, Roche, Thyssen Krupp, UBS, PWC, Coloplast, Tata Group, HCL Technologies, GE, BBC and Novo Nordisk.

About The TALK


In today’s fast-changing world, the challenge of being a great boss – a leader of others – is greater than it has ever been.

The digital revolution is having a profound effect on the way organisations function, with information shared more widely than before, many jobs simplified or automated by technology, and work conducted in an increasingly virtual manner.

Julian will provide insights from his research and consulting work on how to be a great boss in the digital age. The heart of the job is enabling your employees to do their best work, which requires you to do two fundamentally different things: to provide support and empathy to those individuals working directly for you; while also providing a sense of direction and being decisive vis-à-vis the rest of the organisation and the outside world. Getting the balance right between these two requires a very high level of self-awareness.

This talk builds on Julian’s two recent books, Becoming a Better Boss and Fast/Forward – Make your Company Fit for the Future.

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