About The SPEAKER
JAMIE ANDERSON
Professor of Strategy,
Antwerp Management School, Belgium
Visiting Professor, INSEAD, France
About The TALK
CREATIVE THINKING FOR A DIGITAL WORLD
A recent survey of more than 1,500 CEOs from around the world asked which managerial skill they considered the most critical for business success in the 21st century.
Creativity ranked at the top of the list. Consequently, boosting individual and collective creativity in an increasingly digital world is key.
Professor Anderson will talk about the risks of linear thinking in a world that is undergoing digital transformation and move on to the concept of non-linear thinking and demonstrate how future-oriented leaders leverage creative thinking to develop new concepts and business models.
Participants will appreciate that in today’s business environment, simply continuing past practices and approaches will not be enough –people will need to discover new ways of doing things.
He will also focus on collective creativity, and how to foster an environment in which collaboration and innovation can thrive. Executives will have an opportunity to reflect upon their own creative potential, as well as receive practical guidelines on how to increase the level of creativity, innovation and experimentation amongst their colleagues and business partners.
