World-Renowned Marketing Expert,
New York Times Bestselling Author
Jonah Berger is a Marketing Professor at the Wharton School at the University of Pennsylvania, an internationally bestselling author, and a world-renowned expert on change, word of mouth, social influence, consumer behavior, and how products, ideas, and behaviors catch on.
He has published over 50 articles in top-tier academic journals, teaches Wharton’s highest-rated online course, and popular accounts of his work often appear in places like The New York Times, Wall Street Journal, and Harvard Business Review. Over a million copies of his books, Contagious, Invisible Influence, and The Catalyst.
Berger often keynotes major conferences and events, advises various early-stage companies, and consults for organizations like Apple, Google, Nike, Amazon, GE, 3M, and The Gates Foundation.